Sunday, April 21, 2019
Linking Marketing to Other Functional Areas Part II Assignment
Linking selling to Other Functional Areas Part II - Assignment ExampleHaving said this, I see the finance area of the boldness as angiotensin-converting enzyme other area that will be affected by the change, particularly when it comes to readjusting budget to cater for the additional kind-hearted resource training and resource acquisition that the transition will come with. In all of these, I have learned that even though changes with the merchandising structure may be challenging at first, its end result will always be beneficial.Perreault Jr, Cannon & McCarthy (2014) identified communication as an important tool that links the organizations marketing team to the outside world, particularly customers. It is therefore not surprising that you point to communication as superstar of the companys core issues with the change from direct sales to online distribution. With this noted, I am confident that one way in which the organization can mitigate potential impacts that communicat ion can have on other functional areas is to ensure that there is an organizational structure in place that allows for easy give ear of information and resources. This is because where there are bureaucracies in the flow of information, communication becomes challenging (Achrol & Kotler, 2012). On the other human resource issue of training, I will admonish training becomes a constant part of the organization rather than an isolated event. Reading through your post has really made me learned that to create a cross-function means bringing as many other functions as possible together. Some of these include accounting, procurement, IT, manufacturing, shipping, R&D, and
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